An email API that actually delivers
We obsess over getting your emails to the inbox (so you don't have to)
Hello, new friend!
(or should we say "Helo"?)
On the surface, it seems simple. You send an email, the recipient receives it … or do they? The deeper you dig the more you realize it’s a complicated thing to do well. You probably didn’t get into building products to think about email. We did. Weird, but here we are.
We’re a team of email nerds with years of experience in the industry who simply love building great tools. We are intentionally lean, independent by conviction, and focused on one thing: building a modern email API you’ll genuinely enjoy using (and that’s affordable, too).
The email industry is full of giant corporations chasing revenue targets and startups eyeing their exit strategy. Being a customer in this game isn’t always fun.
We believe in a better way of doing business.
We stand for fairness, calmness, and an inherently human approach (the world needs more of that!). We don't have investors. We don't do board meetings. We don't have any outside influences other than what our customers want, and we know we can build an amazing email experience together.
Growth-at-all-costs playbooks? No thank you. Just a product people love and a sustainable company we’re proud of, that’s here for the long run.
The Helo Team
Why you'll love sending with Helo
Reach the inbox fast and reliably
Deliverability is our number one priority, and we do everything we can to ensure your emails reach inboxes as fast as possible.
Integrate email sending in minutes
Whether you’re calling our powerful API or sending with SMTP, you’ll be up and running in no time.
Isolate email sources for optimized deliverability
Your password reset email shouldn’t suffer because you just sent a newsletter. We make separation of transactional and promotional email a piece of cake, and multi-tenant environments are fully supported.
Affordable and fair pricing
You pay for what you use. You don’t pay for the things you don’t use. That’s it. And outstanding support is always included.
Sending on behalf of others? That's a whole different beast.
If you run a platform that’s sending email on behalf of your users, email sending gets a whole lot more complicated. One spammy customer tanks your sender reputation. You fix it, another problem appears.
Helo is built to keep the email sending hydra heads from growing back:
